Why “The Extra Mile”?

header-Why-The-Extra-Mile.jpgHere at Data Age, there are many of things that we do as a company to stand out when it comes to how we provide for our team and for our customers. I am fortunate enough to not only work closely with our customers on a daily basis but also with all departments including Tech Support, Marketing, Development, Training, and Sales. One thing my colleagues and customers will say about my work ethic is that going the extra mile is something I do with no questions asked and truly believe is a quality that any employee/manager should own.

As a leader it is essential for my coworkers to know that any question, task, or concern can always be brought to me and I will assist them in any way that I can, in a timely manner. Having a manager that is reliable, knowledgeable and available is crucial for any business because those are the people who set the example for all employees. Our CEO, Len Summa will make a phone call, type an email, and/or hand write a letter to our customers if asked and most of the time does so on his own. We have always felt that communication from all levels of this company is effective and vital because building connections and relationships with our customers is what has made us so successful over the past 30 years.

In my opinion, the biggest challenge business owner’s face currently isn’t getting new business through their doors but maintaining existing business and keeping their customers coming back. I try to think of every interaction I have with my coworkers and customers as an opportunity, not as an inconvenience. You have to remember that your customer choosing to shop/pawn with you is their choice, not an obligation and you have to give them a reason to come back. Great service, welcoming employees, and going the extra mile for them is something they will remember and gives them that reason to come see you again. 

A quote to share with your employees;

“Your smile is your logo, your personality is your business card, how you leave others feeling after an experience with you becomes your trademark.”