Data Age Business Systems Introduces the Pawn Industry’s First Social eCommerce Posting Tool


Data Age Business Systems, the developers of PawnMaster pawn shop software, are excited to announce their new integrated Facebook posting tool. It’s no secret that social media has become a prominent part in the everyday lives of consumers. Data Age saw the opportunity to offer the ability for their client base to connect with their own customers on a more personal level.

With the ability to post in-shop items to Facebook, pawn shops will gain more exposure for their products online while increasing foot traffic into their shops. The new feature will push a link for an eBay listing to Facebook with the click of a button, featuring a product image pulled from the eBay listing. Pawn shop owners will also have the ability to create a custom post for Facebook, using images and information they input on their PawnMaster system. The process is easy; no outside software or apps are needed, this feature is integrated directly with PawnMaster software.

Upon its initial release, this product will be free for users of e-foro, PawnMaster’s eCommerce listing solution. E-foro allows PawnMaster customers to post items to eBay, Amazon, Gunbroker and now Facebook. With the click of the mouse, items can be pushed to the pawn shop’s Facebook Business page.

“Data Age prides itself on giving our customers tools to generate more revenue. Social media is becoming a necessity for retail operations. This is why we saw the perfect opportunity to integrate with Facebook, giving our customers another way to reach their customers to sell their retail inventory,” said Len Summa, CEO of Data Age Business Systems.

Are you ready to start posting your aged inventory directly to Facebook? Learn more about