As the CEO of Data Age, Len Summa has quickly risen to become one of the most knowledgeable and impactful leaders in the social media realm for pawnbrokers. He oversees and monitors the success of all social media profiles of the company, which include Facebook, LinkedIn, Twitter, and Instagram. As a thought leader in this space, we asked Len what the impact of social media has on businesses today and why it matters. This is what he had to say: (more…)
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As the global leader, most widely used, recognized, and most reliable software firm supplying point-of-sale software to the collateral loan industry, Data Age/PawnMaster would like to welcome Game X Change to PawnMaster Nation. Game X Change will strategically be implementing PawnMaster’s point-of-sale software system in as many of their one-hundred stores across the country.
Marketing. I could write that word in hieroglyphics and we would probably be as close to understanding it as we are in English.
Over the years, the word “leadership” has frequently been used as more of a buzzword. Don’t get me wrong, there are a wealth of real leaders out there, but this word always gets tested in times of crisis, and crisis tends to thin out the herd regarding this vital role. (more…)
I’ve been asked many times, “Why do you carry all this stuff in your store”? I know they’re referring to what many would call “junk”—collectibles, clothing, kids’ toys, etc. I always answer the same way, “Because it makes me money and brings in a larger clientele”.
Thinking back on how the pawn business has changed over the last 20+ years… it is amazing. Many deals that were made years ago were by chance and by educated guess. We didn’t have the ability to “look it up online” or “call an expert” because a quick decision had to be made. This often made for some big wins and big losses. Here’s a couple that stood out over the years…
I have been thinking about this question since I first read Robb’s blog. It keeps hanging there in the back of my mind, waiting… irritating me.
A pawn shop can be a satisfying and profitable business. However, no matter what kind of business you plan on opening, you need a plan. Having a business plan is paramount to a successful beginning. You’ll need one to get investors, loans, or even business partners for your pawn shop.
