Data Age Business Systems, the developers of PawnMaster and Buy/Sell Plus, are proud to announce their partnership with Podium, the leading customer review management and interaction platform. Podium is used by over 30,000 businesses worldwide, and Data Age Business Systems is looking forward to taking full advantage of the customer touch technology Podium has to offer.

“Online reviews are huge,” says Len Summa, CEO of Data Age Business Systems. “We know that ourselves as a business with thousands of end users. We want to get our customers thinking this way. We’ll not only be using Podium in-house for our own customer interaction management, but we’ll also get our customers on board with it. That white glove service is key.”

Future versions of Data Age software will feature a direct integration with Podium, allowing users to manage their reviews and messages in the same place they perform day-to-day business.

“The trust factor within the pawn industry among consumers is critical” says Tom Brough, director of pawn sales at Podium. “Gathering more high-quality reviews from your current customer base is a sure way to build confidence in the minds of potential clients. In addition, being convenient to reach creates an optimal environment for better customer acquisition and further separates you from your competitors.”

Podium is an interaction management platform that enables companies with a local presence to conveniently connect with their customers at critical touchpoints to help them strengthen their business. By conveniently facilitating millions of customer interactions, such as driving customer-generated online reviews and providing improved customer messaging tools, Podium serves more than 30,000 local businesses to create over 4 million interactions with their customers a month. Headquartered in Lehi, Utah, and founded in 2014, Podium is currently backed by IVP, Accel, Summit Partners, GV (formerly Google Ventures), and Y Combinator.