A Sweet Jewelry Tip!

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 Effective Event Tip: “The Focus Group”
 
 
 
Super Sales Line
 
Andrew from Cincinnati says this great line, “When a diamond is sent to GIA it is given grades based on the opinion of three men, none of who’s opinions matter right now. You know who’s opinion matters? HERS. All that matters is what she see’s when she opens that box”
 
 
 
Special Sales Line
 
David from Alabama recommends gradually referring to the diamond you are trying to sell as “your diamond” and before long the customer will think that way too!

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