- Location, location, location – Traffic, foot traffic, surrounding area are all things to consider.
- Know your competition – Shop your competition and know what they’re doing well and not so well.
- Signage – Anything you can do to catch a person’s eye…
- Security — The more the better.
- Customer demographics – Know your customer; understand their needs.
- Stocking your location – Don’t look empty when you open. Try a variety of inventory and analyze what sells.
- Marketing – Get the word out!
- How much capital do you need to get started?
- Staffing your new location – Hire people who want to grow and promote them. What is the right mix for your new store without compromising any of your other high-performing shops?
- Compensating employees –Performance-based compensation plans can boost sales.
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